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Fast-food ordering kiosks: the complete guide to buying a kiosk
Digital technology is making its way into our everyday environment: in airports, railway stations, but also and above all in fast food restaurants. And that's no coincidence! A fast-food kiosk offers many advantages that can take a business to the next level.
Digital technology is making its way into our everyday environment: in airports, railway stations, but also and above all in fast food restaurants. And that's no coincidence! A fast-food ordering terminal offers a host of advantages that can take your business to the next level. Digitizing your ordering system improves the customer experience by reducing waiting time and regulating flow.
For restaurateurs, this means an increase in the average basket, a reduction in the risk of human error, and easier teamwork. Would you like to modernize your operations, but don't know where to start? Our comprehensive guide will help you take the plunge and equip yourself with the right fast-food ordering terminal!
How to choose the right fast-food kiosk?
To increase your productivity and find the interactive kiosk that best suits your restaurant concept, ask yourself a few questions:
How many terminals are needed?
Fast food means saving time and ensuring smooth service for both customers and staff. The number of kiosks will depend on a number of factors:
- the space available in the restaurant ;
- crowds of gourmands at peak times;
- team size ;
- order-taking capacity.
What size and design of control terminal is best?
The dimensions and design of the equipment are a matter of common sense and taste. The aesthetics of the kiosk should be chosen according to the decoration and concept of your fast-food restaurant. As for its size, in addition to its visual appeal, it should correlate with the space available.
The placement of digital totems must also be strategic. The aim is to spread them out to better manage customer flows and avoid crowds. For example, you could place large-format order terminals in a specific spot, and complement them with smaller devices on a counter.
What's your budget?
The budget to be allocated to the purchase of a fast-food order terminal is of course specific to each company, depending on its sales and expenses. The McDonald's kiosk is often the benchmark for centralized ordering, but its price tag also acts as a brake on independent restaurateurs. In fact, a minimum investment of €15,000 is required to install the same device as the American giant.
The good news is that much less expensive and equally effective alternatives are now available for more modest portfolios. With these new products, a higher return can be achieved quickly, whatever the initial investment.
Which digital tools and functions to integrate?
Thanks to the stand-alone order terminal, your customers' experience will be optimized. Yours too! These innovative tools are intuitive, ergonomic and easy to use. Thanks to this technology, you can customize the interface to suit your image and add the features that best meet your needs and those of your customers:
- Digital control panel ;
- Centralized cash register ;
- Suggestions module ;
- Loyalty program ;
- Delivery system ;
- Click and Collect;
- Inventory management ;
- Multilingual option ;
- Etc.
Purchase of a touch control terminal from professionals
Tabesto puts its expertise in ordering kiosks for all types of restaurants at your service. We'll help you choose, purchase, customize and install the equipment that's right for you.
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In particular, a professional will help you answer the questions listed above to define your needs and suggest the perfect model, in sufficient numbers. To learn more and get a better idea, you can take advantage of a free demonstration before getting started.
Digitizing the map and integrating tools
Once you've placed your order, Tabesto's deployment team will put its expertise to work to create a customized kiosk for you. On the menu: the creation of your interactive map and the configuration of the customer journey, sprinkled with all the functionalities you need to boost your sales, while building customer loyalty.
Stand-alone terminal installation
Once the software and hardware are ready, a technician will come to your restaurant to install the equipment and test it. This step takes around 2 hours. Alternatively, you can have the kiosk delivered and set up yourself, with remote support. Once the equipment is up and running, Tabesto will provide rapid training so that your kiosks will no longer hold any secrets for you.
After-sales service and support
The Tabesto team has your back and is available 7 days a week, from 9 a.m. to 11 p.m., should you need any assistance. And that's not all: as digital technology is constantly evolving, you'll benefit from regular updates and new features to enrich your experience and that of your customers.
Speed up your orders and boost your sales
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